PureG Urth Sol Canvas

21 MIL, 450GSM POLY-COTTON SOLVENT CANVAS. ARCHIVAL CERTIFIED, OBA-FREE.

Available in both gloss and satin finishes.

Urth is the world’s first solvent canvas with archival certification. It is a 400gsm white poly-cotton blend matte canvas. Specifically designed for the high-end fine art and photography markets, this canvas utilizes our “Chromata White” optical brightener additive-free and Fluorescent Whitening agent-free breakthrough technology. “Chromata White” gives the end-user the most stable platform on which to print photographs and fine art works without the metamerism issues or color shift issues inherent on other canvases. Optical Brighteners compromise the attainment of true color, they complicate profiling accuracy, and they inevitably deteriorate and yellow over time.

Ever noticed how a print can look identical under one light source, yet show remarkable differences in color when viewed under a different light source? This problem is referred to as “metamerism”. When OBA’s are used in inkjet media, the metamerism problem exacerbates exponentially. Because this product is manufactured OBA-free, you are assured that your prints will look consistent under different lighting conditions.

PureG is a brand with an environmentally conscious purpose. “Pure” means that every product is manufactured free of commonly used, harmful additives such as optical-brighteners. “G” represents our Green environmentally responsible initiative to rebuild forests by planting a tree for every single roll of a PureG product sold. This is our commitment to the environment and our customers: “You buy a roll, we plant a tree”. We have partnered with American Forests to carry out our bold initiative.

PureG belongs to the global Breathing Color family of advanced inkjet media.

If you are new to Breathing Color and would like to test this product, we highly recommend that you take advantage of the inexpensive trial rolls offered. Trial rolls are priced at cost, and at times below our cost in order to encourage our customers to try our award-winning products for a minimal investment. Trial rolls provide enough product so that our customers can sufficiently run tests and create samples. CUSTOMERS MAY ONLY PURCHASE ONE TRIAL ROLL PER PRODUCT.

Note: This product is only compatible with solvent, UV, and latex ink printers.